Mexicali Rose Banquet Hall
How Mexicali Rose Doubled Wedding Bookings in 6 Months
Digital Marketing, Branding, & Website Packages Used:
Coresite
Social Growth
Meta Digital Ads
About Them
Mexicali Rose Banquet Hall is a family-owned event venue in Rock Falls, IL known for hosting affordable celebrations. After a full remodel, they saw an opportunity to reposition their space as a go-to wedding destination—but needed help shifting public perception beyond birthdays and graduation parties.
Waivium has done it all—logo, business cards, social posts, and now a stunning website. Since partnering with them, bookings have doubled and customers are already reaching out for next year. They love how easy our site is to navigate. I can’t recommend Paul and his team enough—they’ve helped grow my business and will continue to handle all our branding and marketing.
Lupita Bonnell
Owner of Mexicali Rose
The Challenge
From Overlooked to In Demand
Shifting public perception and increasing revenue per event. Most inquiries were still for small, casual events like birthdays and graduation parties. These brought in low revenue and required little to no décor as an upsell. Their goal was to become the go-to affordable wedding venue within a 50-mile radius, but word-of-mouth alone wasn’t cutting it.
What We Did About It
Strategy That Attracts and Converts
Design, content, and structure built for bookings—not just clicks.
We kicked off with our CoreSite Package, building a custom site that put weddings front and center, supported by SEO and a transparent, user-friendly pricing page.
Then we launched a 6-month Social Growth Package targeting newly engaged couples through Meta. Using real footage from weddings, we created scroll-stopping content that showed off the venue’s potential. The majority of the content focused on weddings, with seasonal posts supporting graduations, showers, and other events.
The Results They Saw
The shift was immediate and impactful. Within 6 months:
2x
More weddings booked
350%
Increase in targeted link clicks
152K
Video views in 6 months
3 Mo
Ahead on consistent bookings