Website and SEO Expertise, Certified by the Platforms.
The Cost of Looking Low End
Stop Letting an Average Website Undersell Your Better Buildings
Your buildings may be built tough and delivered at a premium level — but if your website looks outdated, buyers may assume your company is lower-end before they ever speak to your sales team.
That creates three problems: your best buildings are hard to find, serious buyers do not get enough confidence to request a quote, and price shoppers treat you like a commodity option.
Common Problems We'll Help Fix
Cheap Brand Perception
Your website makes your company look lower-end than the buildings you actually produce.
Low-Value Leads
Too many buyers are only looking for the cheapest option instead of the right building.
Weak Search Visibility
Your building pages are not showing up where customers are already searching.
Limited Product Visibility
Your best building options are not built into product pages, Google Shopping, or free product listings.
Poor Lead Filtering
Your forms do not collect enough information to help your sales team qualify buyers faster.
Generic Website Design
Your website does not showcase the quality, size, options, and premium value of your buildings.
494%
Keyword growth in one year.
62.5%
Increase in building project value
Proof, Not Promises
Numbers That Scaled Client Operations
Featured Case Study
A Website System That Moves Business Forward
$20M Manufacturer Case Study
Waivium strengthened the website, elevated brand perception, supported dealer outreach, and built a stronger digital sales foundation around premium custom building opportunities.
30%
Increase in internal sales revenue
494%
Keyword growth in one year
62.5%
Increase in project value
Solutions for Businesses
What We Build Into Metal Building Websites
Every piece below is built around one goal: making your best buildings easier to find, compare, trust, and quote
Product & Location Pages Built for Search
We create dedicated location & product pages for building sizes, styles, and use cases so buyers can find the exact buildings they are already searching for.
Google Merchant Center Setup
We help structure product pages and connect them to Google Merchant Center so your buildings can support Google Shopping ads and free product listings.
Better Lead Collection
We build quote forms that collect more useful project details up front, including building size, location, use case, doors, colors, installation needs, and customer timeline.
Premium Website Design
Your website should reflect the quality and pricing of your buildings. We design a stronger, more professional experience that helps your company look like a premium option.
Sales-Focused Quote Paths
We make it easier for buyers to move from browsing to requesting a quote, while giving your sales team better information to follow up with.
Custom Dealer Resources
If needed, we can build dealer locators, dealer dashboards, training libraries, and marketing asset hubs to support your authorized dealer network.
Web Design Process
Your Custom Website System in 5 Clear Steps
Step 1
Kickoff With Strategy
We review your current site, competitors, search visibility, product structure, service areas, and quote process.
Step 2
Mapping Structure
We map product pages, location pages, quote paths, dealer resources, and Google Merchant Center requirements.
Step 3
Design & Copywriting
We design a site that reflects the quality, scale, and value of your buildings. Then we write copy for every page in your tone of voice.
Step 4
Development & Integrations
We build the website, forms, quote flows, product structures, tracking, and any needed custom functionality.
Step 5
Launch & Support
We launch with analytics, conversion tracking, SEO structure, and optional ongoing growth support.
Website Package
A Website System Built Around How Manufacturers Actually Sell
Your buyers do not purchase buildings like simple products. They compare styles, sizes, options, installation needs, locations, timelines, and trust signals before they ever request a quote. We build your website around that real buying process.
Web Authority Package
Starting at $15,000+
Design to Launch: 8-12 Weeks
Best For: Manufacturers that need e-commerce product pages, Google Merchant Center setup, custom quote flows, dealer tools, and advanced functionality. Built to sell higher-value buildings.
Advanced Website Strategy
Custom Website Design
Fully Mobile Device Responsive
Multi Service, Product, or Location Setup
Advanced SEO Foundation
Advanced Keyword Research
Advanced On-Page Setup
Quote Flow, Lead Flow, or Product Flow Improvements
Internal Dashboards
Blog & Content Hub
Custom VELO, API, and Automation
Advanced Technical SEO Setup
90%+ Site Health Guarantee
3-Months Post Launch Support
Up to 2-hr Virtual Website Training
Frequently Asked Questions
Some Common Questions Before You Make Your Move With Waivium.
Yes. We can create custom product pages for building kits, popular sizes, roof styles, use cases, and premium building options.
These pages can be built for ecommerce, quote requests, Google visibility, or a mix of all three. If you sell basic kits online, we can build product pages with checkout and shipping rules based on a set radius. If your team needs to confirm specs and final pricing first, we can create a checkout flow that starts the order and allows payment after your sales team reviews the details.
Yes. We’ve built a metal building manufacturer website before, but our value goes beyond one industry. We’ve designed custom websites across multiple industries, which gives us the ability to look at your goals, products, services, buyers, and sales process differently.
For metal building manufacturers, that means building a website around what matters most: selling higher-value buildings, improving search visibility, filtering better leads, supporting dealer growth, and making your company look as strong as the buildings you sell.
Yes. When your product information, landing pages, pricing structure, and Google Merchant Center setup are handled correctly. We help structure building product pages and product feeds so eligible buildings can appear in Google Shopping ads and/or free product listings.
For manufacturers with configurable or quote-based buildings, we help determine the right product strategy, purchasing or quoting structure, and landing page approach so your listings are compliant and useful for buyers.
Yes. A basic contact form is not enough for most metal building buyers.
We can build custom quote forms that collect the right details upfront, including building size, location, use case, roof style, doors, colors, installation needs, timeline, budget range, and uploaded files or photos. This helps your sales team spend less time chasing missing information and more time working serious opportunities.
Yes. Our Growth Partner Package helps keep your website and marketing moving after launch.
For metal building manufacturers, this can include sales campaigns, SEO resource content, blog writing, landing pages, social posts, and branded creative that helps educate buyers and build trust before they request a quote.
We can also help with video content by guiding your team on what to film, then editing that footage into stronger content for your website, social channels, and ongoing marketing.
Yes. If you have an active dealer network, we can build a custom dealer dashboard to help with onboarding, training, campaign support, and asset access.
Dealers can log in to access updated marketing materials, sales sheets, product information, videos, campaign assets, and other resources. This helps reduce printing costs, keeps content up to date, and gives your dealers a better way to represent your business.
Yes. We can create a dealer locator that helps buyers find the right dealer based on their building location.
This can be a simple locator form or a custom Google Map experience that displays your dealer network by region, state, radius, or buyer location. The goal is to make it easier for customers to connect with the right dealer and help your network generate more opportunities.
Yes. The possibilities are wide open.
We can use custom Velo code, APIs, databases, forms, dashboards, gated content, quote systems, dealer tools, ecommerce features, and integrations to turn your website into a stronger sales tool. If your current website feels limited, we can build around how your business actually sells, supports dealers, and moves buyers toward a quote.
Most metal building website projects fit into our Web Authority package starting at $15,000+. These builds are designed for companies that need building category pages, product or e-commerce pages, stronger SEO structure, Google Merchant Center support, custom quote flows, dealer tools, resource content, or more advanced sales functionality.
Final pricing typically ranges from $15,000–$25,000+ depending on the size, depth, and functionality of the website.
Most web design companies build around page counts. We build around how your business needs to sell and show up.
For metal building manufacturers, that means your website needs to showcase quality, support premium pricing, improve organic visibility, collect better lead information, support dealers, and make your best buildings easier to understand and choose. We do not just make the website look better. We build it to work harder for the business behind it.
Let’s Talk Through Your Website & Business Goals
Your buildings already have the quality, strength, and value. Now your website needs to help buyers find you, trust you, and take the next step with confidence.