The Cost of Looking Low-End
Stop Letting a Cheap Website Undersell Your Better Buildings
If your website looks cheap, buyers will treat your buildings like a low-cost option. We help metal building manufacturers build stronger websites that showcase quality, improve search visibility, support dealer growth, and collect better leads from serious buyers.
Common Problems We'll Help Fix
Cheap Brand Perception
Your website makes your company look lower-end than the buildings you actually produce.
Low-Value Leads
Too many buyers are only looking for the cheapest option instead of the right building.
Weak Search Visibility
Your building pages are not showing up where customers are already searching.
Limited Product Visibility
Your best building options are not built into product pages, Google Shopping, or free product listings.
Poor Lead Filtering
Your forms do not collect enough information to help your sales team qualify buyers faster.
Generic Website Design
Your website does not showcase the quality, size, options, and premium value of your buildings.
Page 1
Local visibility to help your business show up in searches.
85%
Lead-to-customer close rate
Measurable Website Value
A Website Built to Show Up and Close
Key Website Features
What We Build Into Metal Building Websites
If your website looks cheap, buyers will treat your buildings like a low-cost option. We help metal building manufacturers build stronger websites that showcase quality, improve search visibility, support dealer growth, and collect better leads from serious buyers.
Product & Location Pages Built for Search
We create dedicated location & product pages for building sizes, styles, and use cases so buyers can find the exact buildings they are already searching for.
Google Merchant Center Setup
We help structure product pages and connect them to Google Merchant Center so your buildings can support Google Shopping ads and free product listings.
Better Lead Collection
We build quote forms that collect more useful project details up front, including building size, location, use case, doors, colors, installation needs, and customer timeline.
Premium Website Design
Your website should reflect the quality and pricing of your buildings. We design a stronger, more professional experience that helps your company look like a premium option.
Sales-Focused Quote Paths
We make it easier for buyers to move from browsing to requesting a quote, while giving your sales team better information to follow up with.
Custom Dealer Resources
If needed, we can build dealer locators, dealer dashboards, training libraries, and marketing asset hubs to support your authorized dealer network.
Featured Case Study
A Website System That Moves Business Forward
Building Manufacturer Case Study
Waivium strengthened the website, elevated brand perception, supported dealer outreach, and built a stronger digital sales foundation around premium custom building opportunities.
30%
Increase in internal sales revenue
494%
Keyword growth in one year
62.5%
Increase in project value
Website Packages Built Around What You Need to Sell
Not every metal building website needs the same build. Some manufacturers need better building category pages, location pages, and quote paths. Others need ecommerce product pages, Google Merchant Center setup, dealer tools, and custom functionality.
Web Growth Package
Starting at $12,500
Half Down To Start
Best For: Building category pages, service pages, location pages, stronger SEO structure, and improved quote paths.
Growth-Focused Website Strategy
Custom Website Design
Fully Mobile Device Responsive
Multi Service or Product Page Setup
Stronger SEO Foundation
Intent Based Keyword Research
Advanced On-Page SEO Setup
Lead Flow & CTA Improvements
Technical SEO Launch Setup
90%+ Site Health Guarantee
3-Months Post Launch Support
1-hr Virtual Website Training
Web Authority Package
Starting at $20,000+
Half Down To Start
Best For: Ecommerce product pages, Google Merchant Center setup, Google Shopping support, custom quote flows, dealer tools, and advanced functionality.
Advanced Website Strategy
Custom Website Design
Fully Mobile Device Responsive
Multi Service, Product, or Location Setup
Advanced SEO Foundation
Advanced Keyword Research
Advanced On-Page Setup
Quote Flow, Lead Flow, or Product Flow Improvements
Advanced Technical SEO Setup
90%+ Site Health Guarantee
3-Months Post Launch Support
Custom CMS, Velo, API, or Automation
Some Common Questions Before You Make Your Move With Waivium.
Yes. We can create custom product pages for building kits, popular sizes, roof styles, use cases, and premium building options.
These pages can be built for ecommerce, quote requests, Google visibility, or a mix of all three. If you sell basic kits online, we can build product pages with checkout and shipping rules based on a set radius. If your team needs to confirm specs and final pricing first, we can create a checkout flow that starts the order and allows payment after your sales team reviews the details.
Yes. We’ve built a metal building manufacturer website before, but our value goes beyond one industry. We’ve designed custom websites across multiple industries, which gives us the ability to look at your goals, products, services, buyers, and sales process differently.
For metal building manufacturers, that means building a website around what matters most: selling higher-value buildings, improving search visibility, filtering better leads, supporting dealer growth, and making your company look as strong as the buildings you sell.
Yes. We can help structure your product pages and set up Google Merchant Center so eligible buildings can appear in Google Shopping ads and free product listings.
This gives your buildings more visibility beyond standard search results and helps buyers find specific products, kits, or building options while they are already comparing online.
Yes. A basic contact form is not enough for most metal building buyers.
We can build custom quote forms that collect the right details upfront, including building size, location, use case, roof style, doors, colors, installation needs, timeline, budget range, and uploaded files or photos. This helps your sales team spend less time chasing missing information and more time working serious opportunities.
Yes. Our Growth Partner Package helps keep your website and marketing moving after launch.
For metal building manufacturers, this can include sales campaigns, SEO resource content, blog writing, landing pages, social posts, and branded creative that helps educate buyers and build trust before they request a quote.
We can also help with video content by guiding your team on what to film, then editing that footage into stronger content for your website, social channels, and ongoing marketing.
Yes. If you have an active dealer network, we can build a custom dealer dashboard to help with onboarding, training, campaign support, and asset access.
Dealers can log in to access updated marketing materials, sales sheets, product information, videos, campaign assets, and other resources. This helps reduce printing costs, keeps content up to date, and gives your dealers a better way to represent your business.
Yes. We can create a dealer locator that helps buyers find the right dealer based on their building location.
This can be a simple locator form or a custom Google Map experience that displays your dealer network by region, state, radius, or buyer location. The goal is to make it easier for customers to connect with the right dealer and help your network generate more opportunities.
Yes. The possibilities are wide open.
We can use custom Velo code, APIs, databases, forms, dashboards, gated content, quote systems, dealer tools, ecommerce features, and integrations to turn your website into a stronger sales tool. If your current website feels limited, we can build around how your business actually sells, supports dealers, and moves buyers toward a quote.
It depends on your goals and what your website needs to do.
If you need building category pages, stronger service pages, location pages, and a better quote path, you may fit into our Web Growth Package starting around $12,500.
If you need ecommerce product pages, Google Merchant Center setup, Google Shopping support, custom quote flows, dealer tools, or more advanced functionality, you are likely looking at our Web Authority Package starting at $20,000+.
The final price depends on the number of products, service areas, pages, and custom features needed. We build these websites to become a stronger sales tool, not just another site that sits online.
Most web design companies build around page counts. We build around how your business needs to sell and show up.
For metal building manufacturers, that means your website needs to showcase quality, support premium pricing, improve organic visibility, collect better lead information, support dealers, and make your best buildings easier to understand and choose. We do not just make the website look better. We build it to work harder for the business behind it.
Let’s Start Selling Higher-Value Buildings
Your buildings already have the quality, strength, and value. Now your website needs to help buyers see it, trust it, and take the next step with confidence.