Marketing and SEO Expertise, Certified by the Platforms
Not Your Average Ad Agency
Spending on Ads Is Easy. Spending Them Well Isn't.
Anyone can set up a Google Ad on the weekend and start spending. The hard part is making that money come back. Without the right keywords, tight targeting, and someone watching it closely, paid search becomes a fast way to burn budget.
That's where we come in. If you're new to paid search, we make sure you're not throwing money at guesswork. We handle the setup, the strategy, and the constant adjustments, and explain it all in plain terms so you're never in the dark.
We manage every campaign like it's our own money on the line.
Setup Fees? Never Heard of Them.
Get started without extra fees eating into your budget on day one.
Your Account, Always Yours.
Your account, your data, your campaigns. Always yours, never held hostage.
Weekly, Not Monthly Waits.
No waiting a month to hear how things are going. We keep you posted every week on what's working and what we're adjusting.
Paid Search Process
How We Build and Run Your Search Campaigns
Step 1
Keyword & Competitor Research
We use SEMrush to find the phrases worth bidding on, then scope what competitors are running, including their sales and promotions, so we know what we're up against.
Step 2
Account & Campaign Setup
New to Google Ads? We set up your account, get you verified, and build the campaign: structure, targeting, conversion tracking, and ad copy that earns the click.
Step 3
Bid & Keyword Management
Once it's live, we manage bids and keywords continuously, cutting what wastes money and leaning into what's working.
Step 4
Weekly Ad Set Optimization
We optimize at least weekly, sometimes more depending on your ad budget. Testing, adjusting, and refining so the campaign keeps improving instead of coasting on autopilot.
Step 5
Monthly Reporting
Clear reports on where your money went and what it brought back, with notes so you actually understand it.
Need something more long-term? Our SEO services build lasting visibility you don't pay for per click
Paid Search Services We Run
Different Ways to Get You in Front of Buyers
We figure out which mix actually fits your business, your buyers, and your budget. No guessing on your end.
Here's the plain version of what each one does:
Search Ads
When someone types exactly what you offer into Google, your business shows up at the top, right when they're ready to buy.
Shopping Ads
Your products show up with a photo, price, and name right in the search results, so shoppers see what you've got before they even click.
Display Ads
Visual ads that follow the right people around the web, keeping you top of mind and pulling back folks who visited but didn't act.
What It Looks Like
What Paid Search Delivers for Your Industry
The payoff looks different depending on what you sell and how buyers find you. Here's what paid search delivers for the industries we know best.
Manufacturing
Get in front of buyers searching for the exact parts, products, or capabilities you provide
Capture high-intent leads who need a supplier now, not months down the road
Stay visible in the searches that drive real quote requests
Service Trades
Show up first when someone needs the job done now, before they call a competitor
Target the exact services and areas you cover, so every click is a real prospect
Turn urgent searches into booked jobs while the intent is hot
Agritourism
Fill seats and sell tickets during your short, high-demand season
Promote specific events, products, and activities right when families are planning
Spike visibility for the weeks that actually drive your revenue
Hospitality and Venues
Land in front of couples and planners searching for a venue like yours
Promote available dates, packages, and pricing to fill the calendar
Capture booking interest while they're actively comparing options
Frequently Asked Questions
Common Questions About Our Paid Search Services
SEO and ads come with a lot of moving parts. Here are the real questions owners ask, answered straight.
For a standalone paid search project, our fee is $500 plus 20% of your ad spend. That covers the strategy, setup, management, and ongoing optimization.
The ad spend itself is separate and goes straight to Google, not us. Landing page design isn't included in that fee either, since it takes extra time to build right, but we can add it on if you need one.
If paid search is part of a Growth Partner plan, the management and fee are already baked in. You just cover the ad spend, which makes it the better value if you're running more than one service with us.
Separate. Your ad budget is the money that actually goes to Google to run your ads. Our fee is what you pay us to manage it all and make sure that budget works as hard as possible. Two different things, and we're upfront about both.
It depends on your industry, your competition, and how much those clicks cost. Some industries have cheap clicks, others are pricey, which is why we research real CPC data before recommending a number.
Either way, it takes time to learn which keywords generate clicks and at what cost. The more data we gather, the more fine-tuned the campaign gets.
A higher budget finds what's performing faster but takes longer to weed out the noise. A lower budget optimizes slower but makes it simpler to cut poor performers quicker. We'll help you set a budget that fits your goals without throwing money away.
Not always, but it helps in the right situations.
If you're running a promotional sale with specific terms or pushing select offerings, a dedicated landing page with a lead capture form gives us cleaner data on how the campaign is actually performing. It's also easier to refine the copy on a focused landing page than on a structured, SEO-optimized page that's built for other goals. It's an added cost depending on what's being offered, since it takes extra time to build right.
or account verification, Google usually requires a CPC-575 form and a driver's license to submit on your behalf. We walk you through exactly what's needed and handle the submission, so you're not stuck deciphering Google's requirements alone.
Paid search is faster than SEO. Once your campaign is live, clicks and leads can start coming in right away, though how fast depends on your competition, your industry, and your offer.
If you've got a deal that's too good to pass up, leads tend to come in quicker. The real goal isn't just speed. It's dialing in the campaign so every dollar targets the right buyer and filters out the noise. The first few weeks are about gathering data and refining, so performance keeps improving as we go.
Paid search puts you at the top instantly, for as long as you're paying. SEO builds lasting visibility over time without paying per click. Paid search is great for quick wins and promotions, while SEO is the long game saving you thousands. Many businesses run both.
