They Needed More Than Another Website That “Worked”
Clinton Printing Co. has been in business since 1960. Over the years, their website and web-to-print tools had been built around what solved the immediate problem, not what made the business easier to run long term.
That approach worked for a while, but it started creating friction.
Their current web-to-print software cost around $3,000 per year, customers had limited flexibility when reordering, and the website was not helping enough people discover the full range of print services they offered.
With plans to sell the business in the coming years, Clinton Printing Co. needed a website and brand that made the business feel more modern, more efficient, and easier for a future owner to step into.
They did not need another quick fix. They needed a better system.
A Custom Print Website Built Around Ownership, Reorders, and Search
Waivium rebuilt Clinton Printing Co.’s website into a more sales-driven platform with stronger service pages, custom quote flows, updated branding, and advanced print ordering functionality.
Website Redesign
Designed a fully custom website that feels more modern, easier to navigate, and better aligned with the quality and range of print services they offer.
Logo Refresh
Redesigned their logo to better reflect the business, create a stronger first impression, and help the brand feel more attractive to customers and future buyers.
7 New Service Pages
Created dedicated service pages to help Clinton Printing Co. show up for key print services that customers may not have known they offered.
Custom Quote Pages
Built quote pages that collect key project details and file uploads up front, helping reduce extra emails, phone calls, and missing order information.
Reorder Functionality
Developed custom functionality that allows customers to reorder previous print jobs, edit old print files, and submit them again for print.
PitchPrint API Integration
Integrated PitchPrint through custom API work, webhooks, and backend calls to retrieve files, process design data, and send print orders through the website.
Netlify Hosted Editor Support
Used Netlify to host the custom HTML needed for the print editor experience, helping reduce browser cache issues and keep the design tool loading more reliably.
Custom
Reordering and file editing system
$2,250
Annual software savings
7
New service pillar pages
Need a Website That Works the Way Your Business Actually Runs?
Your business may already have the service, process, and customer demand. Now your website needs to support it with better structure, smarter functionality, and a stronger customer experience.
Partner with Waivium to build a custom website that helps your business look stronger, operate smarter, and turn customer needs into real opportunities.